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MASA SA opportunity

Marketing Manager Automotive

Love big ideas? Big brands? Even bigger results? Then keep reading... Our good client is looking for a creative strategist, brand builder, and marketing powerhouse to take the wheel of an exciting Light Commercial Vehicle (LCV) portfolio within one of South Africa's leading automotive businesses.If you thrive on creating campaigns that turn heads, build brands that customers love, and deliver measurable commercial results, this could be your next career move.

Permanent South Africa - Gauteng, Tshwane (Pretoria / Shoshanguve / Bronkhorstspruit) Media / Marketing / Advertising / PR / Publishing
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Key Requirements

  • Degree or Diploma in Marketing, Brand Management, Business or similar
  • Minimum 5 years’ commercial marketing management experience
  • Automotive industry experience is highly advantageous
  • Strong understanding of digital marketing and integrated campaigns
  • Excellent project management and stakeholder management skills
  • Commercially minded with outstanding creative thinking
  • Someone who can balance strategy, execution, analytics and innovation

Key Responsibilities

  • Develop and execute impactful marketing strategies that grow market share.
  • Launch integrated marketing campaigns across digital, PR, media, experiential, sponsorships and influencer platforms.
  • Build customer journeys that increase brand awareness, dealer traffic and vehicle consideration.
  • Partner with Sales, Product, After-Sales and Dealer Networks to deliver winning campaigns.
  • Analyse market trends, consumer behaviour and competitor activity to stay one step ahead.