Business Process Outsourcing (BPO) is a worldwide business phenomenon. South Africa has become increasingly popular as a BPO site worldwide due to rising manufacturing and labour costs throughout the globe. Over the last several years, MASA has grown into a staff outsourcing service in South Africa for high-end BPO services, including financial and legal services.
South Africa has been named “Offshoring Destination of the Year” twice (2016 and 2018). Also, in 2021, after three years in second place, South Africa was chosen as “Most Favoured Global Offshore Customer Experience Delivery Location.”
Many organisations have chosen South Africa as their preferred BPO location because of the numerous advantages they can leverage. This article discusses the benefits that South Africa has over other offshore locations.
If you would like to learn more about the benefits of outsourcing to South Africa, contact MASA today to connect with a leading temporary and permanent employment specialist in South Africa and worldwide if you would like to learn more about outsourcing solutions.
Hiring workers from South Africa may save your business money. Paying them less than people in the United States, the United Kingdom, Australia, and Canada would be beneficial since labour expenses are considerably lower there.
South Africa may potentially save at least 40% – 45% on sourcing places like the United Kingdom, United States, and Australia on a continuous-state operational basis. South Africa’s attractiveness as a BPO location also removes many of the recruiting, training, and equipment difficulties that other locations face. Combining these advantages achieves savings of more than 50%.
Time zone advantage
Many other time zones are in sync with South Africa’s (GMT+2), and various European nations prefer the country’s time zone since it is in the same time zone as numerous other countries.
South Africa’s capacity to provide high-quality, 24-hour a day, seven-day a week service at significantly lower costs attract businesses worldwide. The country’s courts can offer both big and little offshore clients in the US, Australian, and Canadian markets with nighttime or “downtime” customer support times, allowing enterprises in these regions to offer 24/7 customer service.
English is the most commonly spoken language in South Africa, making intercontinental communication simple. Accent neutralisation training is necessary for other BPO nations, such as Ukraine or the Philippines, because their accents are too strong.
The current overall number of English speakers in the nation is thought to be 16.5 million, with 410,000 new English-speaking employees entering the country’s labour pool every year.
Because of its large pool of English-speaking talent with neutral accents and high empathy levels, South Africa is a more appealing BPO destination.
Compared to other outsourcing destinations, such as India or the Philippines, South African staff don’t have many cultural differences with the western world.
You will be delighted working with South Africans as you won’t have constant misunderstandings and misinterpretations due to a lack of cultural compatibility with English colloquialisms.
People in South Africa consume a lot of American and British television shows, movies, and pop culture. This impact of western culture is very beneficial for companies looking to outsource. They will barely see a difference between a typical American or Brit from a South African employee.
South Africans also tend to be quite good at understanding American and British speech and the nuances of those cultural norms. This understanding helps to flawlessly match outsourced South African staff and your company’s culture.
These cultural similarities greatly influence native English-speaking markets, which mesh well with outsourcing to South Africa.
In summary, South Africa’s infrastructure, as a whole, compares favourably to that of Western Europe and other developed areas in the world, making it an appealing business and investment destination.
The country’s low-cost, high-quality domestic transportation system and SEACOM fiber-optic wireless telecommunications network have helped South Africa to become an attractive outsourcing destination.
The large talent pool of potential outsourced staff
When hiring in South Africa, you won’t have problems finding the right candidate. The labour market is enormous, with over 22 million in the first quarter of 2021. Additionally, the unemployment rate is very high (32.6% as of the first quarter of 2021).
This all offers companies a vast pool of potential employees eager to work and hold down a stable job. Moreover, South Africa shows a yearly growth of 60,000 new potential employees.
Amazon has already discovered opportunities for this destination and announced plans on hiring 3,000 people in South Africa for customer support in North America and Europe.
Due to the high unemployment rates and overall lack of opportunities, the South African labour force is well educated and motivated to work. The country produces 200,000 university graduates every year, but many of them are left jobless and with their futures in question.
For that reason, South African talent is thankful to find financial refuge in the foreign companies that hire them.
South Africans also make great staff as many of them are entrepreneurial-minded individuals whose problem-solving abilities are wasted in a country where there are not enough jobs. This makes them an excellent match for businesses looking for young, resourceful, and hard-working people.
You can find talented South African employees with skills relating to any industry. This high availability of qualitative staff has been a critical reason for companies outsourcing to South Africa.
Where to hire South African staff?
We here at MASA provide outsourced staff to hire. While looking for the best candidates, we have gained experience in hiring dozens of industry specialists based in South Africa.
We urge you not to wait any longer and contact us immediately if you grasp the significance of staff and recruiting in this country.